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Marketing Victories vs. Flops: A Look into What Makes a Successful Digital Marketing Campaign

Marketing Victories vs. Flops: A Look into What Makes a Successful Digital Marketing Campaign

by Caitlyn Huguenel | Jun 3, 2024 | Best Practices, Creative, Featured 4, Research, Social Media

There are two types of marketers today: Gamblers and Leaders. Gamblers take shots in hopes that their campaign goes viral—while leaders look to build genuine, impactful campaigns that evoke strong emotions from their audience.  Campaigns like this are often led by...
Speak Louder in Search: Unleashing the Power of Voice SEO

Speak Louder in Search: Unleashing the Power of Voice SEO

by Caitlyn Huguenel | Feb 14, 2024 | Best Practices, Research, Social Media

From smartphones to smart TVs, using virtual assistants like Siri, Cortana, and Alexa to conduct web searches has become a normal occurrence for many consumers. It’s a faster, easier, and more convenient way for them to search for what they’re looking for online, and...
Next Steps: Anthony Galasso Promoted to Associate Creative Director

Next Steps: Anthony Galasso Promoted to Associate Creative Director

by Caitlyn Huguenel | Jan 29, 2024 | Culture

AGAIN Interactive is thrilled to announce the well-deserved promotion of Anthony Galasso to the role of Associate Creative Director. Since joining the agency in 2014 as a Copywriter, Anthony has consistently demonstrated exceptional creativity, strategic thinking, and...
10 Pain Points for Modern Marketers and How We Drive Results

10 Pain Points for Modern Marketers and How We Drive Results

by Anthony Galasso, Caitlyn Huguenel | Jan 18, 2024 | Best Practices, Research

Digital marketing has changed over the past decade, creating two types of marketers—those who count their social followings and those who make their marketing count. By addressing these top pain points for modern marketers, stakeholders can position themselves as...
The Future Is Accessible: Creating an Inclusive Marketing Strategy

The Future Is Accessible: Creating an Inclusive Marketing Strategy

by Caitlyn Huguenel | Sep 25, 2023 | Best Practices, Social Media

Social media has always been a way to stay connected with friends and family, share data and information, meet like-minded people, build a business or platform, find your creative voice, and more—the possibilities are endless.   Most importantly, it’s been a way to...
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