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The Top 5 Consensus Digital Marketing Trends and Predictions for 2023

The Top 5 Consensus Digital Marketing Trends and Predictions for 2023

by Anthony Galasso | Jan 17, 2023 | Best Practices, Featured

Each year unveils new insights as marketers reflect back on the past in preparation for the future. This year is no different, with a new set of digital marketing trends and predictions for 2023 being released from top-tier industry publications, platforms, and...
Our Complete Guide to Running a Successful Brand Ambassador Program

Our Complete Guide to Running a Successful Brand Ambassador Program

by Emily Sorrentino, Annie DiFazio | Oct 25, 2022 | Best Practices, Branding, Featured 3, Social Media

Do you think your brand could benefit from a strong and collaborative brand ambassador strategy? Well, we at AGAIN Interactive know exactly how to help you implement this from start to finish. Our expertise and insights will guide you through creating a successful and...
How Brands Can Protect Themselves from Misinformation

How Brands Can Protect Themselves from Misinformation

by Anthony Galasso | Sep 29, 2022 | Best Practices, Branding, Featured 4

Misinformation is not a new concept. In fact, due to human error, it’s likely that the effects of misinformation existed long before the printing press was even invented. However, with the ability to consume, share, and offer opinions on any piece of information on...
Are Instagram Hashtags Still #Cool?

Are Instagram Hashtags Still #Cool?

by Samantha Sekora | May 17, 2022 | Best Practices, Social Media

The secret is out: Hashtags, per Instagram chief Adam Mosseri, are still primarily used in conjunction with their original purpose, which started as a way to categorize and organize content on the channel. Over the years, we’ve discovered tags are not necessarily used...
How to Determine Your Brand’s Target Audience

How to Determine Your Brand’s Target Audience

by Samantha Sekora | Apr 18, 2022 | Best Practices

Are you marketing to the right audience in your organic and paid social efforts? Even well-established brands struggle to find their voice among different audiences, often getting lost between demographics due to unclear targeting and an outdated TOV (tone of voice)....
3 Things to Know Before Creating a Channel-Specific Social Media Strategy

3 Things to Know Before Creating a Channel-Specific Social Media Strategy

by Anthony Galasso | Jan 7, 2022 | Best Practices, Social Media

Should your social media strategy take more of a channel-specific approach? The short answer: Yes. However, creating channel-specific content isn’t that simple. In fact, the same reasons suggesting you should create a channel-specific social media strategy—platform...
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